Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website.  Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie.  Cookies are useful because they allow a website to recognise a user’s device.  You can find more information about cookies at: and for a video about cookies visit:

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience.

They can also help to ensure that adverts you see online are more relevant to you and your interests.

The types of cookies used by Premier Asset Management are outlined below:


First party cookies

First party cookies are associated with the host domain of a website.  Our website uses one first party cookie.  What we use this cookie for is explained below:


Cookie name:Duration:Description:
AdviserTerms /
InvestorTerms /
14 days (persitent) Identify whether the visitor has agreed to the 'Important Information' for Advisers / Investors / Wealth sites.


Third party cookies

Third party cookies are cookies from any other domain.

We use Google Analytics which is a third party cookie used to measure how many users visit the our website and for how long, what pages are visited, and which links are used.  We interpret these measures to monitor how well our online services are performing.  This information is used only by us ("Premier") and is not distributed to any other third parties.

These cookies are outlined in more detail below:


Cookie name:Duration:Description:
__utma 2 years from set/update Used to distinguish users and sessions. The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics.
__utmb 30 mins from set/update Used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics.
__utmc End of browser session Not used in ga.js. Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit.
__utmz 6 months from set/update Stores the traffic source or campaign that explains how the user reached your site. The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics.
__utmv 2 years from set/update Used to store visitor-level custom variable data. This cookie is created when a developer uses the _setCustomVar method with a visitor level custom variable. This cookie was also used for the deprecated _setVar method. The cookie is updated every time data is sent to Google Analytics.
Sitescout Persistent third party cookies

We collect usage data about you whenever you interact with our Services. This may include which of our pages you visit, what you click on, when you performed those actions, and so on. Additionally, like most websites today, our web servers keep log files that record data each time a device accesses those servers. The log files contain data about the nature of each access, including originating IP addresses.

We collect data from the device and application you use to access our services, such as your IP address and browser type. We may also infer your geographic location based on your IP address. We use third party tracking services that employ cookies and page tags (also known as web beacons) to collect aggregated and anonymized data about visitors to our websites. This data includes usage and user statistics, but not personally identifiable information.


Third party cookies are also accessed when you click on the 'My Account' section of this website.  Our online valuation service website is managed by a third party.  The cookies on this site are there to keep you logged into your account.

To make full use of the online valuation service website, your device needs to accept cookies, as this site will not function properly without them.


-  By using our Premier website, you agree that we can place the types of cookies mentioned above on your device.


How to withdraw consent to, control and/or delete cookies

It is possible to remove cookies or block them from recording this information.  This is generally found within the 'Options' menu then 'Privacy' section of your particular browser.  Each browser is slightly different and constantly updating.  For more information consult the 'Help' menu for your browser.

This information has been provided to show our commitment to legislation regarding cookie awareness so that you can understand what cookies we use and why we use them.  This ensures transparency in the data collected on you.


Queries and complaints

If you have any questions or complaints relating to the Policy or how we use the personal information we have about you, please contact us on  01483 30 60 90.

If you have any questions about how your personal data is used, please email:


Risk warning

Please remember that past performance is not a guide to future returns and the price of shares and the income from them may go down as well as up and you could get back less than you invested. Reference to any particular fund does not constitute a recommendation to buy or sell the fund. If you do not have professional experience in matters relating to investments, please speak with a financial adviser before making an investment decision.

A free, English language copy of the full prospectus for each Fund, the Key Investor Information Document and Supplementary Information Document, which include the important information you need to consider before making an investment decision, are available on this website or copies can be sent to you on request. See ‘Contact Us’ for more details.